Meet Abe. Your AI media team, on one canvas.
Abe is Tack's multi-agent platform for media strategy, planning, activation and optimisation. Brief it like a colleague — four specialist AI agents, connected to the market's most robust datasets, take your business goal from question to live, optimised campaign.
Right Person.
Right Place.
Right Price.
The principles of advertising are the same but the process has changed with AI.
Use AI agents to restore the agency advantage
Agentic AI creates the opportunity to supercharge the planning process
Strategy Agents

connect your insight sources to identify which audience is optimal for your brief
INSIGHT Agents

ENRICH THE STRATEGIC AUDIENCE WITH REAL TIME INSIGHTS


PLANNING Agents
understanding the right media mix based on your budget, objectives and audience

Reach | ROI | Consumption | Attention Data | Brand Lift
BUYING Agents
specialised agents turning real time insights into buyable audiences




Our Solution Works
91%
Better performing audiences than BAU
30x
Faster delivery from brief to activation

